以下是一个加油站神秘顾客调查表的示例:
调查日期:_________________ 调查地点:_________________
调查员:_________________ 联系方式:_______________
请您根据您在加油站的体验,对以下方面进行评分(请在适当的框中打勾或填写相应的评分):
1. 员工服务质量:
• 员工的礼貌和专业程度
• 员工是否主动提供帮助和解答问题
• 员工对顾客的问候和告知服务的态度
• 员工响应顾客需求的速度
2. 站点清洁度和整洁程度:
• 加油岛、油泵和加油站的整体清洁状况
• 卫生间的清洁程度
• 是否有垃圾堆放或杂物散落
3. 油品质量:
• 油品是否符合标准
• 加油泵的计量准确性
4. 商品陈列和价格标示:
• 商品陈列的整齐度和清晰度
• 商品价格标示的准确性
……
详细情况可咨询群狼调研(湖南神秘顾客公司)。神秘顾客调查是群狼调研(长沙靠谱市场调查公司)优势业务之一,提供商业地产、餐饮食品、教育旅游、通讯数码、汽车金融和家电产品等销售渠道方面研究服务。并且与各大品牌厂商合作,对其产品的渠道类型、渠道成员组成、渠道特征等方面进行充分的研究,并将结果作为企业建立、选择、管理渠道的一项客观依据,以便为新产品的营销奠定一个稳定的基础。帮助企业改进和提升服务质量和服务水平,另外通过神秘顾客调查结果和研究报告能够及时调整销售人员架构,促使各地市场人员和销售经理对零售市场的顾客有着清醒的认识,长期的神秘顾客调查项目能够实现对网点的动态监测,管理层可以主动积极地进行有效管理。
Questionnaire for Mystery shopping in Gas Stations | Outline Design for Mystery shopping 'Secret Visits in Gas Stations
Survey Date: ___________________
Survey Location: ___________________
Evaluator Information:
Name: ___________________
Contact Information: ___________________
Survey Task: ___________________
Please rate the following aspects based on your experience at the gas station (check the appropriate box or provide the corresponding rating):
1. Staff Service Quality:
• Politeness and professionalism of the staff
• Willingness of the staff to provide assistance and answer questions
• Attitude of the staff towards greeting and informing customers
• Responsiveness of the staff to customer needs
2. Site Cleanliness and Tidiness:
• Overall cleanliness of the fueling island, fuel pumps, and gas station
• Cleanliness of the restroom
• Presence of garbage or scattered items
3. Fuel Quality:
• Compliance of the fuel with standards
• Accuracy of the fuel pump measurements
4. Product Display and Price Labeling:
• Neatness and clarity of the product display
• Accuracy of the product price labeling
…………
Please note that specific methods and steps may vary depending on the specific requirements of the restaurant and the objectives of the survey. For more detailed information, you can consult Shenzhen Secret Shopper Market Research. Shenzhen Secret Shopper Market Research (SMS) Co., Ltd. is a professional company specializing in mystery shopper services. Their services cover the entire country and even the Southeast Asian region, and they are involved in various industries, including gas station serves several,fast-moving consumer goods, chain restaurants, automotive and home appliances, service centre,public affairs, real estate and property, hotel and tourism, finance and communications, healthcare, and more.
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